Generational Equity advises TowerMRL on an investment by Newlook Capital
DALLAS – (COMMERCIAL THREAD) –Generational equity, a leading M&A advisor for private companies, is pleased to announce an investment by Newlook Capital, Inc. in TowerMRL, Inc. The investment closed on May 10, 2021.
Located in Cottage Grove, Wisconsin, TourMRL (Tower) has been in business for 16 years and is a full-service telecommunications tower construction company providing a variety of services related to the installation, modification, construction, maintenance and repair of towers and tower facilities. telecommunication.
Tower operates over 20,000 sites in 36 states, with most of the major cell tower companies. Tower owners Chris Mallon and Ross Royer will continue to lead the 51 tower employees in day-to-day operations.
Capital Newlook (Newlook), located in Burlington, Ontario, Canada, is a private equity firm which currently manages two funds specializing in the industry. Each fund has its own focused, experienced and aligned management, as well as a defined strategy. Investing across Canada and the United States, with a preference for companies with a strong tangible asset base, Newlook focuses on industrial services in Canada and the United States, dental practices in Canada and fast food restaurants. in Canada.
“Chris and Ross have built an amazing business and we are extremely happy to partner with them and continue to grow the business,” said Newlook CEO Elroy Gust.
Gust added: “With this latest partnership, we look forward to expanding the diversification of our income lines within the Fund II portfolio. With a superior reputation in the industry and strong customer relationships, TowerMRL is well positioned for growth. ”
Ross Royer, Vice President of TowerMRL, said: “The shareholders of TowerMRL have made the decision to transfer the business in order to find an investor with the resources, business expertise and scale to manage and grow. the rapid growth of the company. We found it all in Newlook Capital and look forward to Tower’s continued growth with their partnership.
Generational Equity Executive Managing Director of M&A – Central Region, Michael Goss, and his team led by Managing Director Mergers & Acquisitions, Stephen Dinehart, with the support of Managing Director Mergers & Acquisition, Ryan Johnson, successfully negotiated the agreement. Senior Managing Director Brian Hendershot established the initial relationship with Tower.
“This is a winning partnership,” said Dinehart. “Newlook’s financial expertise, combined with the prowess of Tower Cell Tower, is a perfect combination to meet the growing needs of this industry.
About generational equity
Generational equity, Generational capital markets (FINRA / SIPC member), Generational wealth advisers, Generational Consulting Group, and DealForce are part of Generational group, which is headquartered in Dallas and is one of North America’s leading M&A consulting firms.
With more than 250 professionals located across North America, the companies help business owners unleash their business wealth by providing growth advisory, merger, acquisition and wealth management services. Their six-step approach includes strategic and tactical growth advice, exit planning training, business valuation, value improvement strategies, M&A transactional services and wealth management.
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